Online Measurement

Today we discussed online measurement. After learning about Google analytics and posting a tracker on my blog I found this topic very interesting. The problem with analytics is it is tracked by cookies, cookies can be deleted or not cleared giving an unrealistic number of new visitor verses reoccurring visitors. If a person visits my blog and then clears their cookies they will be recorded as a new visitor. On the other hand, if someone visits my blog on a public computer and then doesn't clear the cookies all people who visit on the computer will be counted as revisiting instead of new visitors.

Using Comscore is highly officiant because they supple demographic information. Many websites complain about Comscore because it can underestimate smaller websites. Comscore would most likely over look my blog visitor because it is such a small number.

As you can see there are only two visitors to my blog but it could be incorrect if more than one person views it from the same computer.

It was interesting to hear youtube.com is the most visited website followed by about.com. Using "Adplanner" you can access the top 100 websites and get detailed information for each. "Adplanner" is a hybrid measurement service owned by Google.

Making google maps

I think that this will be very helpful in my future to remember places and destination to go back to time and again.



View My Yum Yum - Kimberly in a larger map

Many of the places on my map are hidden or hard to locate. This is why I think they are not well known. Also, the advertising for them is limited if not existing at all. I would love to run an advertising campaign for these places, I feel with proper advertising they could become popular and expand their business while keeping the quality.

Creating Newspaper Advertisements

When creating a Newspaper Advertisement the most important thing to conciser is the paper quality. When making newspaper ads the basic advertisement is in grey-scale or black and white because the paper it is printed on is grey, not white.

Original AD for ABC liquor

My ad was in black and white so the ad I have to create will be in black and white as well.

My focus is to not list a bunch of products and price whether than attract the audience, I want to make an ad that draws the readers into the store. The original advertisement is located in the sports section issued prior to the Superbowl.    My draft is designed to relate to the audience, the sports section. The heading is "Get game day ready" it shows the store offers beer, wine, and spirits followed by the body copy: You choose, we all win.

InDesign final project

L'oreal BBcream by Kimberly Holy is licensed under a Creative Commons Attribution-NoDerivs 3.0 Unported License.

Purchased the photo on Bigstockphoto.com
Learned to feather edges of image, fade to black.
This is my advertisement so I can attribute it to myself.

Attribution From Creative Commons

This is my Kitten Daisy. I absolutely love her.

Daisy Kitten by Kimberly Holy is licensed under a Creative Commons Attribution-NoDerivs 3.0 Unported License.


Today I learned how to attribute credit to myself for using my own work, pictures, or video.